Blinn College recognized for social media engagement
Texas Social Media Research Institute ranks Blinn fourth among the state’s 50 community colleges April 10, 2018
April 10, 2018
The Texas Social Media Research Institute has named the Blinn College District one of the state’s best community colleges when it comes to interacting with students and the community on Twitter.
Blinn, which can be found at @BlinnCollege on Twitter, was ranked fourth among the state’s 50 community colleges. Colleges were ranked based upon their Klout score, which measures an account’s ability to generate responses and actions from other social media users, and their number of followers.
Blinn has more than 6,150 followers on Twitter, and engages them with a variety of content from across the district’s campuses in Brenham, Bryan, Schulenburg, and Sealy, and at The Texas A&M University System’s RELLIS Campus, where Blinn’s Walter C. Schwartz Building will open in August. Each day, Blinn’s Marketing and Communications Department uses social media to share photos and videos of campus events, answer questions, and tell the stories of the students and faculty who make Blinn unique.
In addition to the College’s official account, Blinn’s programs, administrators, and student organizations are active on social media. Dr. Mary Hensley, Chancellor of the Blinn College District, shares news and photos from her Twitter account at@Blinn_Hensley.
“Not only do we recognize the importance of interacting with students and the community on social media, but we enjoy it,” Hensley said. “Every time I log onto Twitter, there is an active conversation about an event or accomplishment taking place at Blinn College. It demonstrates just how active we are, and the many ways in which Blinn students and employees engage with their communities.”
Blinn also hosts “social media takeovers” on its Instagram and Snapchat channels, in which select students “take over” Blinn’s account and share photos and videos from the event they are participating in.
Blinn is active on Facebook, where it has more than 14,100 followers; Instagram (more than 1,500 followers); Snapchat; LinkedIn (more than 22,100 followers); and YouTube(more than 27,000 views).
Registration for Blinn’s May Minimester, Summer I and II, and Fall semesters is open now to all current Blinn students, and opens to the public on Wednesday, April 11. For registration and financial aid information, visit www.blinn.edu.
